The War Between The Classes :: essays research papers fc

The War Between the Classes By (Your Name Here) The War Between the Classes is an excellent book written by Gloria D. Miklowitz. It is about a high-school class that plays the â€Å"Color Game†. In the game, there are four social classes which are represented by armbands: Blues – highest, richest; Dark Greens – upper-middle class, semi-rich; Light Greens – lower-middle class, semi-poor; Oranges – lowest class, very poor. To further split up the classes, there are the superior sex, Teks(females), and the inferior sex, No-Teks(males). There are also groups of Color Game â€Å"policemen†, which are older students who played the game in previous years. They record the students’ activities, and record any good or bad behavior, which can result in demotions or promotions. The Color Game runs like this: Lower classes, or No-Teks, must bow when they meet eyes with a higher class, or Tek. Higher classes can give orders to lower classes. Lower c lasses may not speak to a higher class unless spoken to, and can only reply in a short answer. You must have your armband and journal with you at all times. The main character in this book is Emiko â€Å"Amy† Sumoto. She comes from a Japanese family, and her parents believe she should keep the family going by marrying a Japanese boy. Instead, she is interested in a rich, white boy names Adam, which is the opposite of her. In the Color Game, all the Latinos in the class turn out to be high colors, and rich whites end up as lower colors, which are all planned out by their teacher. Although she is used to being treated as a lower person in real life, along with the rest of the Latinos, she doesn’t feel right with the power she has, being one of the most powerful people in the class. She decides to try and unite all the colors to an equal rank. After being demoted from Blue to Orange with Adam, she plans to post â€Å"Unite All Colors† posters all over the school, a nd make quad-colro armbands for all students to wear. Finally she succeeds in doing this, and unites the whole school as one. My favorite part of this book is when Amy and her friend Juan sneak into the school at night and post the posters all over the school. I like this part because it sounds very fun to do, and it’s the only actual action part or the book.

General Information and Cure for Alzheimer’s Disease

This research paper in general provides various details about the Alzheimer’s disease. The various symptoms and the various methods used to detect this disease. It also provides in general information about the methods that are used to cure the disease. Some of the natural techniques used to cure it. The various social and physiological issue faced by people suffering from this disease. Introduction Alzheimer's disease is an irreversible brain disorder which has no cure.This disease affects its victims slowly over a period of time and leaves them with no or very little control of their mind. Some of the affects of Alzheimer's disease are partial or total memory loss, they are not in control of their mind to make judgments, it leads to personality changes in the affected person and many a times they loose their control over their language skills. Alzheimer’s disease is one of the disease that affect its patients over a long span of time and with out a warning.The symptom s of Alzheimer’s disease are very similar to that of old age and are many times misinterpreted as old age and by the time people realize the actual problem it is too late. Some of the most common and early signs of Alzheimer’s disease is the loss of short term memory and this is one of the ignored by many and slowly and steadily becomes worse over a period of time. There are a number of organizations that have been started to find a cure for the disease and also to help the victims cope with the stigma faced by them in the general public.One of the major organizations started to help this cause is the Alzheimer's Disease Research (ADR) which was established way back in 1985 to provide funds to organizations performing research on Alzheimer's disease and also to educate the general public about the disease and raise awareness about the same. Alzheimer’s disease Alzheimer's disease was first detected by a German physiotherapist way back in 1901 when a patient was brought to him by her husband as he was not able to take care of her due to her ever diminishing mental health.He noticed that the patient was suffering from short term memory loss and cloud not remember a thing. He continued research on these symptoms for the next 5 years and presented the same at the 37th Assembly of Southwest German Psychiatrists. The name Alzheimer's disease became popular after it was written about by Emil Kraepelin in his book called â€Å"Textbook for Students and Doctors†. However in the whole 20th century this disease was assumed to affect only the people who were of age 60 and above.However in early 1980s it was realized that this disease could affect anyone in any age group and the name Alzheimer's disease was used to refer to all the patients who were contacted with this disease (Alzheimer’s Research Foundation). Alzheimer's disease stops the normal functioning of the brains and reduces its capabilities to perform normal everyday activities . The disease grows over a span of time and the affected persons control over his brain lessens as time passes. Alzheimer's disease is an irreversible disease which has no found cure.The person who is contacted with this has no or very little control his brain and is not able to think and understand things correctly. The patient many have short term memory loss and may forget his name and many a times it has been noted that the patient will walk away from home and wander around not knowing what is to be done. The first sign of Alzheimer's disease is the loss of short term memory. This is a sign which is ignored by many as a sign of old age and by the time one realizes the issue it is too late.Over a span of time the person looses his thinking abilities and finally it leads to a change in the personality of the person suffering from Alzheimer's disease. In the last stage the person become fully dependent on others for his day to day activity and has to be kept under supervision at al l times. The person may get infected by an infection which may eventually lead to his death. It is said that usually people over the age of 65 are contracted with this disease however one can come in contact with Alzheimer's disease at any age.However age is the key factor for people who suffer from this disease as it ahs been noted that the chances of a person having this disease increase as the person grows older (Wikipedia). Some of the common symptoms of Alzheimer's disease are as follows; Short term Memory loss (Cohen): There are a number of symptoms that will be noticed in a person who is suffering Alzheimer's disease, however the most common and one of the symptoms that can be noticed in all the patients is the loss of short term memory.All the patients suffering from Alzheimer's disease loose there short term memory and are known to become forgetful. Short term memory loss is considered to be one of the key symptoms of Alzheimer's disease. However many time patients avoid te lling this fact to people around them and are know to smartly hide this issue. This is done by them to avoid being made fun by their family members and friends. Confusion and Wandering: Memory loss is followed by problems related to confusion where the affected person finds it difficult to perform even their everyday work properly.They find it difficult to perform some easy everyday work like cooking, eating etc very difficult to do. It becomes very difficlut for them to remember the name of people and places. It worsens to such an extent that they forget the names of their own children and grandchildren. This further worsens and the patient looses track of direction and finds it difficult to find his way around the house and many a times once he goes away from the house, does not know the way back home and is then referred to as a wanderer.In the beinging the affected person will not realize the problem and as time passes things will worsen and the person will find it very difficul t to find his way back home. Personal Care: The personal hygiene of the person suffering from Alzheimer's disease will deteriorate over the span of time. A person who would really take care of his hygiene will start ignoring it. The person will not want to have bath or brush his hair everyday, will forget to brush their teeth etc.Many times the person will start having a weird sense of dressing and will start wearing inappropriate dressing. In this stage a personal care taker will be needed to take care of the everyday work of the person and the patient will require constant help in doing their everyday activities. Mood Swings: A patient suffering from Alzheimer's disease will have massive mood swings and the person will behave differently on a day to day basis. There will also be sudden and quick changes in the person; they might start laughing when they would have been crying only a minute back.They might even start having fights and arguments with themselves or a non living objec t like the floor or even the television. They will start fighting with anyone around and will always be restless. They might even start talking to themselves and mumbling. Sundowner Syndrome: During the stage when the person starts having mood swings, he also starts suffering from the Sundowner Syndrome where the sunset has a very bad affect on the patients brain and the person becomes every restless and becomes over active during the night and early morning hours (Richter & Richter).Diagnosis (Alzheimer's Disease): The diagnosis of a person Alzheimer's Disease is a long and lengthy process and is based on the observations made by the physician over a period of time. A series of tests to check the memory of the person are done over a period of weeks or months to asses the condition. The physician performs number of other tests too to rule out any other disease that the person might be facing. This is done only to check for the symptoms of other diseases, as no clinical test has been proven to diagnose Alzheimer's Disease completely.All the diagnosis is based on the experience and knowledge of a physician who specializes in memory related disorders. The only guaranteed way to detect the Alzheimer's Disease is to do a micro scopic examination of the tissues of the brain. Causes of Alzheimer's Disease (Cohen): There are a number for theories have been formed about the causes that lead to Alzheimer's Disease, many of these have been accepted universally and on some of the other theories research is still on.Some of the causes of Alzheimer's disease are as follow (Richter & Richter)s: Bacterial Infection: Bacterial infection is considered to be one of the major causes of Alzheimer's Disease. Chlamydia Pneumoniae is a virus that usually affect the lungs, nose and sinusus of the infected, however it has been noted that this virus is very prominentnt in the brains of people suffering from Alzheimer's Disease. In a research doen recently seventeen out of ninteen patien ts suffering from Alzheimer's Disease had the virus in their brains.Brain Damage or Head Injury: The chances of a person having Alzheimer's Disease become very high after a person has an head injury. The trauma that the brain has when a person has a head injury leaves traces of amyloid which is know to cause Alzheimer's Disease. Age Factor: Another major factor that increases the risk of Alzheimer's disease is the age of the person. It is said that the chances of Alzheimer's disease occurring increases after the age of 65 and every 5 years after that the risk increases by about 5 percent.Genetic Cause: It has not been scientifically proven that Alzheimer's Disease is a genetic disorder and people who have family memebers suffering from the diesease have a high risk of having the disease. However it has also been proven that genetic factors only increase the risk of Alzheimer's disease. Environmental Causes: There is also an argument about how high levels of aluminum in the environme nt increases the risk of Alzheimer's disease, however there is not scientific proof of this actually being a cause.Some of the steps to be taken to reduce the risk of Alzheimer's disease are as follows; Intellectual Stimulation: One of good ways to reduce the risks of Alzheimer's disease is by doing metal exercise and doing things that requires one to work their brain. This helps in keeping the brain healthy and in good shape. Regular exercise: Another good way to reduce the risk of Alzheimer's disease is by doing regular physical exercise. This helps reduces the amount of cholesterol in the body and also reduces the fat. This reduces the risk of Alzheimer's disease.Healthy Diet: The risk of Alzheimer's disease can be reduced by having food that is rich in vitamins and proteins. Also reducing the intake of fat also helps in reducing the risk of Alzheimer's disease. Lowering Cholesterol Levels: Reducing the levels of cholesterol in the blood also helps in reducing the chances of a pe rson having the disease. Many clinical trails are also on to check the risk factor. There is another study that has found that compounds found in marijuana known as cannabinoids helps in preventing Alzheimer's disease.However they have not been able to prove it for a fact or replicate the same. Some of the important facts about Alzheimer's disease are as follows (Alzheimer’s Research Foundation); 1. Over a 100 billion dollars are spent a year to do research and to find a cure for the disease. 2. Around 24 million people around the world suffer from Alzheimer's disease. 3. Around 5 million Americans are suffering from Alzheimer's disease. 4. It is estimated that over 81 million people around the world will be suffering from Alzheimer's disease by 2020.Conclusion It can be clearly understood the gravity of the disease and the problems faced by a person suffering from the disease. It is very important for a person to lead a healthy life and be careful if they have Alzheimer's di sease in their family as there are chances that they may have the disease themselves. It is also necessary that one does not ignore the symptoms of short term memory loss as this can be the beginning of the disease and if found at the right stage it is possible to slow down the process of it damaging your brain.Research is on to find out a cure for the disease and reduce the risks the disease. References Alzheimer’s Research Foundation. (n. d. ). Retrieved from http://www. alzinfo. org/alzheimers-disease-information. asp? mtc=google&kwd=alzheimer's_disease&gclid=CIuZgcqL34sCFQIFEAodcyncXg Alzheimer's Disease. (n. d. ). Retrieved from Wikipedia: http://en. wikipedia. org/wiki/Alzheimer's_disease#History Cohen, E. Alzheimer's Disease. Richter, W. R. , & Richter, B. Z. Alzheimer's Disease.

Society s Attitude Towards The Drinking Age - 1294 Words

Society’s attitude towards the drinking age has been a major controversy in the United States. The attitudes regarding the drinking age have been based off statistics and society’s varying opinion. Alcohol is a toxic depressant that has a damaging effect on the human body. As a result, to prevent excessive alcoholic consumption, the ratification of the 18th amendment took place from 1919 to 1939. This established the Prohibition Act, which banned the transportation, manufacturing and selling of an alcoholic beverage. However, illegal production of alcohol continued to take place in secret. Gradually prohibition laws became difficult to enforce. As a result, the Prohibition Act was repealed in 1933. In 1984, congress mandated a law which would raise the drinking age from 18 to 21 through the National Minimum Drinking Age. Reasoning for mandating an older drinking age, was to enhance public safety and promote good health. In 1988, all 50 states enforced the drinking age t o 21. The concern for the consumption of alcohol have targeted teenagers and young adults Society proposes at the age of eighteen an individual is mature and responsible to make decisions without the consent of a parent or guardian. In the United States an eighteen-year-old is considered a legal adult. By law you are able to fight for your country, vote, and buy cigarettes. Some impose, giving a newly young adult the privilege to consume alcohol would enhance their responsibility as an adult. Mary Cary fromShow MoreRelatedAlcohol abuse1512 Words   |  7 Pagesï » ¿ Alcohol abuse in the society. A review of the literature Abstract Alcohol abuse isRead MoreAlcohol And Drug Addiction : Drugs1498 Words   |  6 Pageshis own alcohol abuse experience in the book Memoirs of an Addicted Brain. The detailed explanations of underlying neurochemical mechanisms of alcohol, as well as the vivid descriptions of feelings after drinking alcohol in his book lay a solid foundation for general people’s understanding towards alcohol. There are three aspects of alcohol Lewis talks about in his book are similar to what we know in the news and other books. His memoir well explores the physical pleasure alcohol brings, the chemicalRead MoreAlcohol Consumption And Underage Drinking1561 Words   |  7 Pagesconsumption and underage drinking has been a major social problem and public health concern for centuries. According to the Center for Disease Control (CDC), â€Å"Alcohol is the most commonly used and abused drug among youth in the United States, more than tobacco and illicit drugs, and is responsible for more than 4,30 0 annual deaths among underage youth (Fact Sheets - Underage Drinking). Alcohol has always been part of our culture as well as a debatable topic in our society and the controversy overRead MoreThe High School Dropout Rate1430 Words   |  6 Pages 1. If society were to reduce the local high school dropout rate, then I believe that society could progress rapidly with more skilled thinkers in the workforce. When a student drops out of high school, he or she is far less likely to succeed. This is due to the fact that most, if not all, skilled jobs that earn a decent living salary require a high school diploma at the very least. By decreasing the local high school dropout rate, our society would be giving those would be dropouts an opportunityRead MoreA Research Study On Prevention1432 Words   |  6 PagesIn my research I’ve found that prevention is the key to treatment. Here are some suggestions that I propose. Firstly, I suggest that the communities of San Juan County work together to educate the youth early and de-romanticize the drinking experience by having Al anon speakers, speak about the dangers. Real life experiences are proven to hold a greater impact on an audience rather than just some literature. There are 37 states so far to require some sort of drug and alcohol prevention in the classroomsRead MoreUnderage Alcohol And Alcohol Abuse1597 Words   |  7 PagesSadly, in today’s society, there is a lot of issues concerning drug and alcohol abuse in schools whether its at the high school or college level. Not only does drug and alcohol consumption effect your overall health, it can effect your academic performance as well. In this paper I am going to be talking about the problems with drug and alcohol abuse, preventions, risks, costs and much more. 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Nevertheless, sci-entists have proven that alcohol can cause severe health issues and therefore, many govern-ments try to protect children and young people by enforcing a minimum legal drinking age mostly between 16 and 18 years, in some places even 21 years. While from a scientific view-point this law is more than justified, many young people reaching a certain age do not seeRead MorePrescription Medications And Illicit Drugs Essay1706 Words   |  7 Pagesof his woes. Is it any wonder that 67.2% of physician’s office visits in the United States involve either ordering new prescription drugs or adjusting current prescriptions? (U.S. Center, 2012, table 23). This hunt for the easy fix has led to a society in which the majority of the United States population is using drugs for either medical or recreational use. Drugs are defined as, â€Å"a medicine or other substance which has a physiological effect when ingested or otherwise introduced into the body†Read MorePaper On Struggling With Sexual Identity Essay1247 Words   |  5 Pagesintegrity. Social attitudes toward homosexuals have both negative and positive perceptions. Using the category labels homosexual and heterosexual, researchers found that heterosexual male and female participants had more negative implicit attitudes toward homosexuals relative to heterosexual (Breen). Participants have completed an Implicit Association Test (IAT) which is gay men vs. straight men which is made up of good words and bad words (Breen). In regards to positive attitudes, many things have

Judicial Review - 2674 Words

Introduction The controversy of judicial review which at extreme points, is called judicial activism, is a concept new to India. Judicial review can be defined as the judiciary, in the exercise of its own independence, checking and cross checking the working of the other organs of the government, while trying to uphold the ideal of ‘the rule of law’. Judicial activism more reformist in character is often confused with judicial review. According to Black’s Law Dictionary, judicial activism is â€Å"a philosophy of judicial decision-making whereby judges allow their personal views about public policy, among other factors, to guide their decisions, usually with the suggestion that adherents of this philosophy tend to find constitutional†¦show more content†¦The first sporadic effort to incorporate the power of judicial review was in Germany in 1848. However, it took till 1920 when the first serious attempt was made in Australia to make judicial review a reality. T he European Union, in present times, also provides for judicial review in the European Court of Justice. Many countries like Germany also have strong Supreme Courts which reflect public opinion and can review laws.5 Most civilian law countries, however, do not have their judiciaries interfering with the legislative process and believe in the separation of powers but not in the checking of unlawful use of power. It is mainly in common law countries, where courts are obligated to judge according to ‘justice, equity and good conscience’, where the courts took it upon themselves to convert this maxim into reality. Constitutionality India is a constitutional democracy which believes in the rule of law. The Constitution of India is the basic framework which must be followed to prevent a collapse of law and order. The judiciary is often called ‘the guardian of the Constitution’. This gives the judiciary the power to interpret the Constitution in order to hold up its basic ideals. 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It allows the Supreme Court to take an active role in ensuring that the other branches of government abide by the constitution, as they interpret the document. This process is paramount in protecting the validity of the Constitution as well as upholding the laws set forth by it as well. JudicialRead MoreJudicial Review And The Indian Courts2740 Words   |  11 PagesJUDICIAL REVIEW AND THE INDIAN COURTS Introduction Judicial Review is basically an aspect of judicial power of the state which is exercised by the courts to determine the validity of a rule of law or an action of any agency of the state. The courts have the power of testing the validity of legislative as well as other governmental action with reference to the provisions of the constitution. The judiciary tries to undo the harm that is being done by the legislature and executive and they also tryRead MoreJudicial Review and Judicial Supremacy: a Paradigm of Constitutionalism in Nigeria.15519 Words   |  63 PagesJUDICIAL REVIEW AND JUDICIAL SUPREMACY: A PARADIGM OF CONSTITUTIONALISM IN NIGERIA. By A.T.Shehu, PhD( ABSTRACT This paper examines judicial review and judicial power in Nigeria under the 1999 Constitution in relation to the constitution itself and in relation to the political branches of government. This is essentially to locate where lays supremacy between the branches and the judiciary particularly the Supreme Court with its final appellate jurisdiction. Judicial review and supremacy of theRead MoreJudicial Review : The United States1242 Words   |  5 Pagescase that they play a very big part in the public’s policy making. Judicial review is the primary role of the federal courts to discuss back and forth if a law is unconstitutional. Judicial review can also regulate the acts or behaviors that the Executive and Judicial carry out in legislation and the Courts may choose to declare those actions taken by the other branches or not those actions are unconstitutional or not. Judicial review is also the main source of power in the Supreme court s. It hasRead MoreJudicial Review And The Indian Courts1444 Words   |  6 PagesPolitical Science Essay Monsoon Semester 2014 Submitted by- Pradyumna Soni 214048 JUDICIAL REVIEW AND THE INDIAN COURTS Introduction Judicial Review is basically an aspect of judicial power of the state which is exercised by the courts to determine the validity of a rule of law or an action of any agency of the state. The courts have the power of testing the validity of legislative as well as other governmental action with reference to the provisions of the constitution. TheRead MoreJudicial Review : The United States813 Words   |  4 PagesThe judicial review is the convention concealed by the executive and legislative activities which are liable for the judiciary to look over. Particular courts that have judicial review authority must repeal the demonstrations of the state. This happens when it discovers them inconsistent with a higher power. Judicial review is a case of the detachment of forces in a present day administrative framework. This rule is translated diversely in distinctive wards, so the method and extent of judicial reviewRead MoreJudicial Review : An Intrinsic Necessity1312 Words   |  6 Pages Submissions to the High Court Regarding Judicial review is an intrinsic necessity to the Australian Government and is a critical aspect in enforcing accountability of both the legislative and executive branches. Essentially, the actions of constituent legislative and executive branches are subject to review, regardless of these governmental counterparts holding authority exceeding that of the judiciary. In fact, a number of provisions for judicial review are upheld by the Australian ConstitutionRead More The case against Judicial Review Essay892 Words   |  4 PagesThe Case Against Judicial Review In order to make a case against judicial review it is first important to understand the origins. Born in 1803 out of the landmark United States Supreme Court decision of Marbury V. Madison, judicial review gives the court the power to invalidate any law repugnant (or in conflict with) to the constitution. Judicial review has for the courts, become a self made license to strike down legitimately made legislation by democratically elected representativesRead MoreMarbury v. Madison: Judicial Review Essay1032 Words   |  5 PagesMarbury v. Madison the power of judicial review was granted to the Supreme Court in 1801. The Constitution does not give power of judicial review. On Adams last day in office, several government officials upheld the case. Judicial review does not exist in countries that have a centralized or unitary form of government. The elected parliament declares it is the law of the land. Halsema Proposal to Netherlands has taken the initiative to start t he process of judicial review. President John Adams

Non Fictional Characters From The Movie The Great...

There were many reasons and examples for the non-fictional characters from the movie, â€Å"The Great Debaters; however, civil disobedience can be cited and resonant with any society. First, describe a feeling of struggle and wanted to belong or presence from the beginning. How should a person connect and understand the continued era for all generation. For Instance, could anyone be shamed or turn down by a certain racial group at the same time. America has felt the urge to teach young children and adults not the need for positive human relations, but the primary source should focus on how race, gender, labor and political social problems. It’s clear to understanding what it meant to be separated but not equal, not by default. For Example, sixty years ago African Americans were recognized by decline image for the world, a continued issue for decades to come. A racial group of people not reaching their full potential in a society, a young black males not being recognize as a h uman. â€Å"The Great Debaters,† describe a variety of circumstance that everyone can relate or experience; but not all society have been involved or affected to a carried curse over many generations. The critique structure between several incidents, and developments would be question throughout this essay. I would give an example on how the overall context of the movies explains the magnitude on America. Every society has different views of what it holds in concepts. To engages the topic by describing to

Strategy In The Human Resource Management â€Myassignmenthelp.Com

Question: Discuss About The Strategy In The Human Resource Management? Answer: Introducation In the seminar one training session, we studied two main modules, namely, strategic human resource management and human resource planning. In the present world, the businesses have become much more competitive and profit focused. The role of the HR managers has become much more engaging and strategic (Armstrong, 2010). They are crucial in developing the human resources of an organization and have an integral part in resource planning and achieving the objectives of the organization. The HR manager has several diversified roles in a business organization and they are crucial in linking the organizations goals with the shareholder value of the organization. The strategic management refers to the process of integrating business strategy in the human resource management (Fottler, Khatri Savage, 2010). It is used to analyze the human resource requirements in an organization and fulfill it for longer duration. It also analyzes the requirements for the technical skills and the makes provis ions to fulfill them. In the present world, strategic HRM is considered crucial in the growth of business organizations as they have the responsibility of recruiting and retaining the talented workforce in the organization (Harzing Pinnington, 2010). They also work in close association with line managers and both of them are responsible in the performance management and taking crucial business decisions. A business organization can achieve superior competitive advantage over its competitors by developing its resources, capabilities and competitive power and the HR manager plays a crucial role in it (Regis, 2008). Other than that, I also learnt the importance of planning process in the human resource management. It is important for the HR manager to forecast the human resource demands and develop strategy to fulfill them. The HR manager also needs to retain the employees within the organization. During my tenure with an organization wherein I worked as an associate HR manager, the most challenging part was providing appropriate training to the employees (Martin, 2010). The employees should be provided training to remain competitive with the current market trends. It is important to design the training programs such that they impart maximum knowledge and skills to the employees (Snell, Morris Bohlander, 2015). Therefore, designing the employee training program is quite challenging for the organization. The training program may focus on diverse skills which include soft skills, technical skills or additional course (Reilly Williams, 2016). Other than that, I also realized that retaining the em ployees within the organization is also challenging for the organization (Wilton, 2010). The business organization needs to demonstrate that it care for the employees so that they remain engaged within the organization. During this module, I realized that employee engagement strategies are important for an organization as they are crucial in retaining the employees and keeping them motivated in the organization. The employee engagement strategies are crucial in increasing the productivity of the organization and assist the organization in achieving the objectives of the organization. References Armstrong, M. (2010). Armstrong's Essential Human Resource Management Practice: A Guide to People Management. Kogan Page Publishers. Fottler, M.D., Khatri, N., Savage, G.T. (2010). Strategic Human Resource Management in Health Care. Emerald Group Publishing. Harzing, W., Pinnington, A. (2010). International Human Resource Management. SAGE. Martin, J. (2010). Key Concepts in Human Resource Management. SAGE. Regis, R. (2008). Strategic Human Resource Management and Development. Excel Books. Reilly, P., Williams, T. (2016). Strategic HR: Building the Capability to Deliver. CRC Press. Snell, S.A., Morris, S., Bohlander, G.W. (2015). Managing Human Resources. Cengage Learning. Wilton, N. (2010). An Introduction to Human Resource Management. SAGE.

Siemens Saudi Arabia

Table of Contents Introduction Effect on marketing activities Strategic planning Timing and mode of entry Marketing mix Conclusion Works Cited Introduction Several essential factors require careful considerations to ensure the success of business for companies that wish to explore a new territory, which creates the necessity of a good marketing plan. The plan entails studying the territory, exploring its possibilities, and developing or modifying products appropriately to suit the market’s needs. Siemens, an American company, wishes to explore the Saudi Arabian market and the following are some of the essentials aspects the company needs to evaluate carefully.Advertising We will write a custom report sample on Siemens Saudi Arabia- International Marketing Plan specifically for you for only $16.05 $11/page Learn More Effect on marketing activities For any company that plans to venture into a new territory, it is vital to consider some important elements including the marketing strategy and the receptiveness of the environment to new products or services. Marketing can sometimes be a complex affair as various variables come into play, most of the time simultaneously. One of the main environmental variables that would affect marketing of goods and services for Siemens in Saudi Arabia would be culture. The official religion in Saudi Arabia is Islam and as such, it naturally dictates the cultural practices for most of the population in the region. Some aspects of Islamic culture are worth considering when developing the marketing strategy. For instance, Islamic culture requires that men provide for the women financially while the women reciprocate by taking care of the household (Long 67). The result is that men form the majority of business owners in the region. Therefore, it would be wise for the company to consider advertising that mostly appeals to the male population concerning products and services as they dictate most of the businesses in the region. The company may also want to develop products and services for women that allow them access from the comfort of their homes. A good example is the use of Siemens’ investment services and financial solutions (Siemens Para.7). Such services allow women to involve themselves with income generating activities without breaching their culture to the benefit of the corporation. Islamic culture also limits women from engaging in the acquisition of property. However, by using investment vehicles such as mutual funds, it is possible for the company to enable the women in the country to benefit from investment activities involving property, without having them directly involved in the transactions. This move would be both empowering and economically sound as it generates income for a large percentage of the population without breaching the cultural dynamics and causing a hostile environment for the company.  Another variable that the company ought to c onsider is the economic environment of the region. Saudi Arabia has a 10.9% unemployment rate according to a survey by Heritage Foundation in 2013.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The survey also reveals that foreign direct investments stand at $ 16.4 billion and that the total population in the country is twenty eight billion (Heritage Foundation Para.13). Based on these findings, Siemens has a good chance of productivity as the population provides a ready market that is large enough to produce substantial gain. The foreign direct investment statistics also provide a good marker for success in the region. The unemployment percentage means that the company has a vacuum to fill in the economy, which depends on how good the company’s management is on market research. Providing employment opportunities through the establishment of business in the country would be a welc ome move for the government, assuming that it is currently working on reducing the unemployment level in the region. Although there are many attractive facts about the country, there are also some facts that form a negative opinion of the place, thus it is important for the company to balance the merits and demerits before forming a conclusive opinion about setting up business in the country. For instance, the survey by Heritage Foundation indicates that the government has had a bad record regarding transparency of its operations, especially in relation to property ownership. The survey rates property rights at 40% with a similar percentage in investment freedom. The fact that the region has been under a ruling class of elite individuals since the inception of the state makes legal and political functions to overlap, thus creating a good environment for corruption. The ruling elite control policies on investment and property ownership, hence making it difficult to predict the outcom e of investments in the region. Strategic planning In a bid to obtain actionable information, the management of the company needs to apply the use of specialists in conducting extensive surveys of the region. This move is essential for the formulation of concrete strategies that are productive for the company in the end. For instance, with regard to the company’s positioning strategy, the company should conduct surveys to get clear numbers on the products and services the region needs and the actual amount that it needs thus enabling the company calculate input costs and possible output gains. One of the most cost effective ways for conducting surveys is through the application of online tools such as social media.  According to a report by the European Travel Commission on 29 June 2013, various surveys by the Arab Advisor Group between 2010 and 2012 indicate that there are thirteen million Internet users in Saudi Arabia out of the total twenty eight million and that 54.6% of all mobile handsets consist of smart phones.Advertising We will write a custom report sample on Siemens Saudi Arabia- International Marketing Plan specifically for you for only $16.05 $11/page Learn More The report further indicates that 39% of Internet users bought and paid for products online in 2010 and that 58% of all goods bought online in 2011 consisted of electronic products followed closely by software at 50% (European Travel Commission Para.8). These statistics show that using the Internet to conduct surveys for the company is a viable option; especially considering the number of Internet users in the country and the percentage also includes women, who would ordinarily be difficult to reach by most other personal means due to cultural restrictions. The Internet application for surveys is also cost-effective as opposed to face-to-face interviews, and is seemingly less intrusive in nature. However, it would also be advisable to conduct fieldwo rk for comparison between online results and groundwork surveys. The essence is to provide objectivity to information regarding market accessibility and need for products and services for the users.  Siemens possesses a competitive advantage over other foreign companies in the region and ought to apply the same to its advantage. Years of experience have enabled the company to develop links worldwide and make the name a reliable brand thus increasing chances of acceptability of its products in new markets. Most consumers prefer goods and services from companies they are familiar with as opposed to startup corporations due to trust issues. Considering the current state of the economy in most countries, consumers prefer options that are less likely to result in a waste of money unless such options are substantially cheap, to the disadvantage of the production company. The size of the company is another advantage as it enables the company to obtain substantial investments and produce goods at a scale that matches the populations need with little need for help from others in the industry. The quality of products and services is also better if such goods and services come from a company that can afford to produce them without a need for shortcut options. Apart from being beneficial for production costs, the size of the company will also benefit the company with regard to mitigating tax charges. By supplying a large amount of goods and services, the company is in a position to make enough profits to cover its expenses including taxes and leave enough for other projects the company may have such as expansion.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Taxation is usually a tricky issue for smaller companies as it necessitates the hiking of prices of goods and services so that the entire cost shifts to the consumers. The result is that the goods and services become unaffordable for consumers or unattractive in comparison to similar goods in the market. The variety of products and services would allow Siemens to shift the taxation costs to consumers without placing the weight of the entire cost on one specific product or service. For instance, the company produces electronic goods while providing infrastructural services and engineering labor. The division of the tax charges amongst the three options reduces the tax burden on each of the products and services, thus enabling the company to provide the same at affordable prices for consumers. Timing and mode of entry In order to ensure favorable reception for products and services, it is important for any company to consider the timing of the launch and the mode of entry into the new market. For instance, had Siemens tried to penetrate the Saudi Arabian market in 2001 or 2002 after the September 11 bombings and subsequent deployment of the U.S army to Iraq, its chances of success would have been dismal. The fact that the company had nothing to do with any of these events and that its products and services had no connection to the events would have been irrelevant as the situation would have depended largely on the relationship between the two countries and the perception the Saudi Arabian citizens had of the United States. However, as most of the countries in the world are trying to mitigate the residual effects of the 2007-2009 global financial crisis, most governments, including that of Saudi Arabia, have resulted to attracting foreign investment to improve revenue and cater for growing populations. Having the United States as one of the biggest consumers of oil and gas in the world, which mainly comes from Saudi Arabia, trade relations between American compa nies and the Saudi Arabian government are likely to be civil. The Saudi Arabian government and the American government have also been partners in eliminating the terrorism menace for their mutual benefit, an element that could be advantageous for the company in terms of trade relations. The company also needs to take advantage of the fact that the country currently has a high unemployment rate and the population growth strains its facilities. Considering the fact that Siemens is a leading supplier of infrastructural solutions, the company’s services and products related to infrastructure development are likely to gain acceptance from the government and private investors in the country. A comparison between the current population, its growth rate, and the land area gives clear indications that there is a vacuum in the infrastructure market and Siemens would be wise to take advantage of the opportunity by being proactive in providing a solution to the government. Although the c ountry has oil and natural gases, electricity production is a task for other players in the energy field. Siemens stands a good chance at selling sustainable electricity generation and maintenance solutions that cater for the current population as well as future growth as through the construction of functional, energy sufficient buildings. A good example of such a building is The Crystal project in London, a building that is functional and energy sufficient without compromising on the esthetic quality that ensures the area maintains its beauty. The company’s mode of entry has to be effective and cost effective to ensure that the company does not lose resources that it would otherwise apply in other areas. A progressive entry strategy is the surest way of attaining the best results while maintaining a failsafe incase the venture proves not viable. The use of the Internet for the introduction of some of the products after surveys is a good way to test the market’s recept iveness without having to incur tax costs and other costs that come with the establishment of a subsidiary. Once the company’s management is convinced that the country holds great potential for productivity, it would be wise to form affiliations with companies dealing in similar goods and services for distribution. The benefit of this strategy is that it enables the market to test the products that the company offers while keeping the company’s costs low. A rise in demand would then be an indicator the company should open a subsidiary or subsidiaries, which depends on the goods and services the market demands. Marketing mix A marketing mix is essential in securing the success of a business in a new market. The basic concept is the application of 4 Ps, which include price, place, product and promotion (Keegan and Green 62). When introducing its products and services to Saudi Arabia, Siemens has to ensure that the geographical location or place suits the needs of the com pany. For instance, when opening a subsidiary of services involving oil related solutions, it would be prudent to ensure that the service station is within close proximity of the oil station. This aspect is important for efficiency purposes for the client and the company alike. It ensures that service delivery is efficient and effective while maintaining good prices and high quality. The price the company sets for goods and services determines the consumption trends for the market (Keegan and Green 80). Setting prices that are higher than the competition causes the products to be unattractive to consumers while settling for a price much lower than the competition reduces the company’s potential for making profits. The company has to strike a balance between the two considerations by incorporating its expenses and the profit margin into calculations on expected output in profits. Depending on the climate of the market, the company may also offer attractive packages such as dis counts, on various products as incentives for consumers to buy more of those products. This strategy is mainly effective for products that have less demand than others do and those whose profits largely depend on the quantity bought. Another way that the company can improve sales through pricing is by integrating several products and services to create packages that seem attractive and affordable. For instance, the company may consider integrating the sale of electrical appliances with services for their maintenance, thus ensuring their engineers get work and the product sales remain high.  In promoting the company’s products, Siemens should consider methods that are attractive to consumers, are cost effective, and are innovative and different from other producers of similar products in the market. For instance, considering the culture in the country, it would be inappropriate to apply the use of sexually provocative advertisements, even though in most cases sex sells. Usin g an advertisement method that bears many similarities with a competitor in the same field dulls the perception of the audience and reduces the attention they pay to the company’s products. Therefore, it essential to maintain innovation coupled with ensuring that the company curves a niche for its products in a new market with similar products.  Lastly, the company has to ensure that its products stand out from the competition through branding and packaging. Using brand names that are hard to remember makes it difficult to sell such products. On the other hand, using names that seem boring makes the products easily forgettable. The company has to ensure that its products have names that are catchy and appropriate for the consumers. Attractive packaging in unique ways ensures the products stand out at their points of sale, and thus create an advantage over similar products from competitors. Conclusion The above considerations will enable the company make the right marketing decisions for the benefits of the company and consumers in the target market while maintaining productivity. The company should also explore other options in terms of geographical locations for new markets to ensure that the end market is the most productive one for the company’s sake. Works Cited European Travel Commission: Saudi Arabia-New Media Trend Watch Long Haul 2013.  Web. Heritage Foundation: 2013 Index of Economic Freedom 2013. Web. Keegan, Warren, and Mark Green. Global Marketing, New Jersey: Prentice Hall, 2011.  Print. Long, David. Culture and Customs of Saudi Arabia (Culture and Customs of the Middle  East), Connecticut: Greenwood Publishing, 2005. Print Siemens: Siemens Saudi Arabia 2013. Web. This report on Siemens Saudi Arabia- International Marketing Plan was written and submitted by user Keaton Durham to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.